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Impact of E-learning on Business Organizations

Written By Mandal Mohan Rao

Impact of E-learning on Business Organizations

It is common knowledge that employee training is considered one of the crucial elements by the organizations for the achievement of their business goals such as revenue growth, cost reduction, enhanced employee productivity and others. In this regard, more and more organizations are nowadays adopting advanced and effective training methodologies to train their employees.

E-learning is also one such methodology that is widely used across various organizations worldwide for the purpose of employee training. According to E-learning magazine, 2012, about 50% of training hours are being deployed through eLearning, blended, online or virtual medium. If, designed well and aligned towards business goals, these eLearning courses can have a very positive impact on the organizations. Let us try to understand how:

Improves Bottom Line

 

As business organizations have to work in high competitive situations, they need flexible and effective training methodologies to train their employees. While organizations need to train their employees time to time on the one hand, they constantly have to keep an eye on production on the other.

With eLearning, now organizations can save the valuable production hours of employees as it allows anytime, anywhere accessibility to training courses. It will be also very easy for organizations to quickly provide training to employees when there are new product launches, thus enabling employees to assist and influence customers in a better way towards generating more sales for organizations.

Reduces Cost

 

A large number of corporates consider eLearning as a cost-efficient method for employee training – certifyme.net. In another study, reported in Training Magazine, organizations save up to 50 to 70% on training costs when they replaced classroom courses with eLearning programs. The reason being that – the expenses, which usually are incurred in the form of instructional cost, instructors’ payments for each training sessions, and lodging and boarding while the training of employees, can be substantially reduced by eLearning.

These online courses, unlike traditional ILT, can be accessed anytime, anywhere by the employees. In addition, once an eLearning course is developed, it can deployed repeatedly whenever there is any requirement of employee training as well as updated quickly. Even the development of courses is also quick and less expensive; thanks to the advent of advanced eLearning authoring tools (a 30-minute online learning module can be developed in 2-3 weeks of time).

Provides Competitive Advantage

To meet the requirements of new age customers in today’s competive marketplace, business organizations are always required to formulate new and effective strategies. quickly rolling out of new products is also one such strategy that corporates widely adopt nowadays to meet customer’s demands. For example: Lenovo, in 2012, announced the lauch of about 16 products under different categories. Here, what needs to be understood is that with more the products in a quick span of time in the market, the more it became important to quicly inform employees about the new features and specifications of these products.

It is also important that employees are informed or provided communication about the latest trends in the market so that they can quickly know about the exact demands of customers as well as the products offered by competitors. This can help employees to explain about the products better, convince or influence customers to choose own company’s product/solution over the competitors, and also to solve the problems of customers with respect to products/services better. In such situations, an effective methodology like eLearning can be very helpful for organizations to train their employees. The effective product demonstrations and real-life scenarios through eLearning can allow employees to easily assimilate the knowledge regarding products/services of the organization easily, and understand the concepts better.

Empowers Employees

One of the biggest concerns for employees in organizations is – enhancing their skills and knowledge in performing their job in a better way. Skillful and knowledgeable employees are vital for organizations for achieving their business goals. In this regard, eLearning can be of great benefit for employees.

  • E-learning can empower employees by allowing them to take as much training as they want and need, and gain mastery over the concepts. This can help employees to prepare for their next role in the organization.
  • As eLearning courses can be translated to different major languages of the world, the training needs of non-english speaking employees can be easily addressed.
  • E-learning can allow employees to go through training courses at their own pace, without worring about attenting any training sessions at a particular time and place zone.

Thus, we have seen what impact eLearning can have on the business organizations. However, it is important to keep the key business goals in mind while adopting eLearning in the organization so that such initiatives should not turn into a wasted effort. Check if the eLearning initiative is aligned with these goals and geared towards results.

View Presentation on 5 Steps to Start eLearning in Your Organization

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