Marketing medicines for off-label usage has become a major concern for the pharmaceutical industry. Many companies are receiving warning letters from the Food and Drug Administration (FDA) for promoting the unapproved use of medicines. How can pharmaceutical industry avert the off-label selling of drugs? What does it take to ensure medical representatives follow FDA’s labeling norms?
Well, you need to focus on one key element that is effective compliance training. Compliance training helps medical people gain awareness on off-label marketing norms and also on the rules and regulations laid down by the FDA. Many firms are using e-learning to train their staff to promote their drugs in an FDA-complaint manner. Let’s look at some engaging learning strategies to build effective compliance training.