With the increase in globalization, many companies are expanding and entering into global markets. This has increased the need for translating various content, including training content, into local languages. It could be that your global audience are non-English speakers who prefer learning in their own native language; in such cases, it would definitely be a benefit for an organization to have their e-learning courses translated into multiple languages based on the requirements of the target audience.
As we all know, translations play a vital role in disseminating information in a format that learners can understand effectively especially when the content is in their native language. Thus, providing learners with an engaging e-learning course in their native language allows you to win their trust and build stronger relationships.
Here are the four key factors that tell you why you should deliver your online courses in the learner’s native language.
Better concentration is possible:
Most of the time due to various reasons, it happens that the learner gets distracted from an online training session or may not be able to concentrate on the subject; learners are bound to get confused especially when taking a course that is perhaps not in their native language. To avoid such instances, you need to deliver courses in a learner’s native language, as this helps the learners easily “connect” themselves with the e-learning course. The other advantage of delivering the course in learners’ native language is that they can easily pick up from where they left, as they will be at ease with the use of their mother tongue. Now, that the subject provided is in the native language of the learners, they would be able to concentrate easily and complete the course effectively. This in turn leads to better retention and application of the content.
Rich learning experiences can be delivered:
In some cases, it is true that e-learning facilitates the learner to go back and repeat modules for better understanding. But this repeated learning could unhook the learner and deprive him of a smooth and pleasurable learning experience if the course is in a language that he cannot comprehend easily. Therefore, imparting training in the native language of the target audience helps overcome this problem because it is easy to understand the content, “follow” what is being shared, and figure out new ideas and concepts as they are introduced. This seamless learning helps create a rich learning experience.
Familiar accent provides a good understanding of content:
The learner or the target audience might be well versed with the language but sometimes might not be conversant with the accent being used by the trainer during the session. This could pose problems to the learner and make comprehension difficult. To overcome such problems, it would be helpful to provide training in the native language of the learner or provide a transcript in that particular language. This helps the learner understand the concepts better, and a better understanding of concepts leads to a better training outcome.
For instance, if you consider English as the native language, you also need to check on factors like the accent—if it is British or American.
Attain better learner connection and relation:
In e-learning, it is a tough task to connect with the learners because in the e-learning course, the instructor doesn’t have the opportunity of communicating directly with the learner, which may impact the effectiveness of learning. Therefore, to make it more simple and easy for the learner to understand the concepts, it is better to provide the learner with the courses that are in their native language. This helps the learners easily go through the course and get a better understanding of the content and complete the course in a hassle-free manner. Not only that, the learners feel more connected and can relate well to the content when the material provided to them is provided to them in their native language.
These are some of the factors that tell you why you need to deliver your courses in the learner’s native language. This helps in imparting effective, high-quality training and ensures better performance from the global learners.