This is the second part in a series of 2 blogs on the aspects that you need to consider when you implement mobile eLearning in your company. In the first, we examined the importance of cost implications and audience analysis. We shall now look into the various approaches for implementing mobile eLearning and the use of apps in delivering learning content.
Crafting the right implementation approach
There are 3 approaches of implementing mobile eLearning – push, pull and collaborative. “Push learning” essentially refers to the approach where content or information is “pushed” to the learners. Here, learners have little choice in terms of the content they receive. In the context of mobile eLearning however, it has special significance – particularly when essential and relevant information needs to reach target learners in real time. For example, if a competitor has launched a new product, this information will need to be shared with the sales force quickly so that they can tweak their sales pitch accordingly. A quick tutorial on how to realign the sales pitch could also form a part of the package.
Pull learning refers to having information made available either on online portals or intranets for learners. They can retrieve such information from online portals or intranets when required. It is more need-based where you access knowledge when required. For example, if a service engineer wants to quickly refer to a checklist before assembling a product, he can go online using his smartphone or iPad and access the checklist that is documented, along with the product installation guide.
Collaborative learning is possible due to sites such as LinkedIn or even company intranets that offer groups and forums where professionals can collaborate and share their professional experiences. Organizations can also create groups and forums for their employees. Such groups become an online venue where employees can collaborate and interact with each other and share knowledge and learn collectively.
You need to be guided by the objectives of the mobile eLearning development when you choose an implementation approach.
Using apps effectively
Mobile learning applications are a very popular means to access and retrieve information easily. We have two main ways of delivering mobile learning, that is, Native apps and Web-based apps.
Native Apps are developed to run on a device’s operating system and typically need to be adapted for different devices. A Native App is built essentially for a particular mobile device and its operating system. An example of a native app is Contacts, Calculator, Camera and Games.
Web apps are those apps that run via the mobile device’s web browser. These apps can be accessed from any web-enabled smartphones and tablets. For more details on apps, please refer to web apps and native apps for mobile eLearning.
Thus, by focusing on these aspects, you can implement mobile eLearning in your organization very effectively . What are your experiences in implementing eLearning on mobiles? We’d love to hear them.