5 Factors that Make mLearning Irresistible

5 Factors that Make mLearning Irresistible

5 Factors that Make mLearning Irresistible

Mobile learning is becoming a talking point at every conference, meeting, in blogs, webinars and more! This buzz is the result of the amazing devices that have crept into the market, namely smartphones and iPads. These devices have completely changed the way information is conceived. Let’s see five factors that make mobile learning difficult to ignore.

Convenience and easy access

mLearning provides easy access to learning, at the time and place convenient to learners. Since learners most of the times have their smart phones or iPads with them, they can have access to courses or learning tools, anytime and anywhere, such as between client meetings, while travelling or waiting.

Increasing mobile workforce

With the burgeoning population of the “digital natives (Gen Y)” , the sales of mobiles and iPads have gone up tremendously. According to IDC, by 2015, the world’s mobile worker population will reach 1.3 billion, representing 37.2% of the total workforce. Also, according to Horizon report, by 2015, 80% of people accessing the Internet will be doing so from mobile devices. With the increasing mobile workforce, companies now have recognized mobiles as a powerful device to empower the learners.

Companies moving their sales force to iPads

Companies are moving their sales force to iPads. This is because through iPads, on demand product learning material can be made available to your sales staff, for reinforcing knowledge while they are on the job. For example, a sales executive may quickly want to look at the product features. He can pull out a device from his pocket and get the information quickly.

Mobile apps

The mobile app is clearly the tool of the future; whether this is a tablet, phone or laptop. More and more attention is focused on developing apps, which can be downloaded and applied to the source. With mobile Learning applications, it’s now easy to access and retrieve information, ranging from just-in-time product details to sales staff channels partners, e-books, presentations etc.

Mobile Learning is synonymous with Performance Support

Learners don’t want lengthy training material on their phones; they like relevant, just in time learning nuggets, which works as performance support. The whole point of these performance support materials is that they are aide memoires for information, which has already been covered, hence learners can have quick refresher when the need arises. These mobile performance supports can act as a supplement to classroom, virtual learning, eLearning or mLearning.

For more information on Making your eLearning courses work on mobile, register for this webinaron “Roadmap from eLearning to mLearning – Content, Technology and Costs

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