Mr. Stan was travelling on a commuter train when he saw a young man who is in his late thirties, taking an eLearning course on his iPhone. Before he alighted to his destination, he completed the course and got a congratulatory message at the end.
This is a small story which reflects the way Millennials are accustomed to their work life. Today’s workforce prefer mobile learning to classroom training – and that too due to their shortage of time and constant dynamic nature of their work.
Let’s see why Millennials prefer mobile learning. Mobile learning provides significant benefits which include:
- Performance support: It means delivering the content to the user when he needs it the most, that is, on-the job training.
- Engagement of Millennials: Since Gen-Y workers are tech-savvy, they prefer learning material which is technology-based and portable.
Now, we know that mobile learning is the preferred option. But, at the same time, it is true that mobile learning content is not as simple as delivering eLearning content. Let’s see the methods to design mobile learning content.
- Use short and bite-sized content: The screen size of a mobile device is much smaller when compared to a laptop. Thus, to keep the learner engaged on the “small screen”, it is important to incorporate small, bite-sized content which is easily digestible.
- Provide videos: Including high definition videos on the subject-matter is another preferred option. It is to be remembered that HTML5 videos are compatible with mobile devices, whereas Flash (.flv format) videos are not.
- Provide Job-aids: I stated earlier that millennials prefer mobile learning for performance support. Therefore, job-aids must be provided for the on-job-application of learning. They help the learner to have something tangible to use once they have completed the course.
Thus, what I mentioned this far are the three must haves for mobile learning content design If you can keep these things in mind, it will become easy for you to meet the requirements of mobile learners. And, at the end, we can say there will be more successful completion rates in less time.
Thus, to summarize, keep these three mLearning content design principles in mind, and come up with the best content design that aids the mobile learner.