The information technology sector has changed dramatically over the last few years and today information is captured and uploaded in the blink of an eye. So is the case with videos – anyone and everyone with a camera can make videos. E-learning is not far behind when coming to use of videos in courses. Plenty of courses today use videos to make them more interesting; however, there are certain factors you need to take into consideration before you even plan to use videos in your eLearning course.
Target Audience: When deciding to incorporate a video in your eLearning course, always keep in mind who your learners are and how appropriate it is to use a video because your audience may be of different categories. Factors such as age, gender and knowledge, whether they are experts or beginners, should be well thought-out. For example, if your learner is a beginner, then an in depth video about your topic will be of no use either to you or to your learner.
It is important to note that a video must be included only when there is a clear instructional purpose. Videos are flexible and can be used in several ways, such as explaining a procedure or a product, a scenario between two or a group of people, a step-by-step walk through of an application, a welcome message or a testimonial;videos are best used for watch and do.
Scripting and Storyboarding: Before even considering the use of a video in your course, there are certain factors you need to keep in mind; for instance, your video should align or somehow be related to the learning objectives. Once it is decided that a video will be used in your course, there are few steps that you need to follow for making a substantive video such as writing a script designing a storyboard, creating a sound effect and all related tasks. Like a good story, a video must have a beginning, middle and end. Adding subtitles while editing your video is a great asset to your course because it provides the same look and feel to your course. At times we may go overboard and introduce too many ideas in a single video; it is necessary to keep your video short and simple. A video is meant to engage your learner and not detach him or her from your course.
Technical Considerations: Bandwidth and file size are other areas of concern; the last thing you need is a pixelating jerky video. Hence, it best to compress your files in accordance to your learning platform. Chunking your videos into small segments also helps in lowering the file size; it is best to consider a lower bandwidth version for mobile learners. There are many authoring tools that come in handy for using videos in a course such as Lectora inspire. Along with this, LMS compatibility and SCORM standards must be kept in mind.
Videos can be a powerful tool of broadcasting information to your learner with effective and rapid visual demonstrations that enrich learning experience. So go ahead and add a multimedia perspective to your course and make it fun and informative at the same time.
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