How can you effectively present the learning content in your online course? Are you looking for a way to create a brilliant online course that captivates your learners? Well, the answer to your questions is storytelling.
So, how can you use storytelling to develop highly effective online courses?
Let me share 5 techniques of using storytelling to create engaging eLearning courses.
Technique 1: Begin with an end in mind
You need to know what your course intends to achieve and who your learners are. This knowledge enables you to include what your people might want in the story and also allows you to develop a story that helps realize the learning objectives. For instance, if you wish to use storytelling to coach your staff on Intellectual Property Rights (IPRs) violations, you can create a storyline that highlights the importance of IPRs and the consequences of breaching them. At the end of the day, you are developing a story to meet your learning needs. Aren’t you?
Here is a presentation on How to Use Storytelling in eLearning?
Technique 2: “KISS” your story
Remember what our English teachers in school used to say about our essays? – Keep it short and simple (KISS). An effective story is short, catering to the needs of the busy learner. You need to make sure that the story is no longer than 10 minutes and accurately drives home the desired message. You also need to ensure that the language is not complex. Simple sentences are easy to understand and help your learners grasp concepts easily.
Technique 3: Get the media right
Multimedia, when used properly, “injects” life into the story. You can make the course better by using more visuals than text. Learners tend to remember content more efficiently when it is represented through visuals than just words. A single picture is worth a thousand words. Isn’t it? You can use avatars to personalize your course. A small animated character welcoming your learners and taking them through the story helps engage them better than a page-turner course. Doesn’t it?
Technique 4: Use challenges or conflicts in the story
Stories without conflicts or challenges are not compelling. You can incorporate a conflict or a challenge and “add color” to your course. For example, you can use a scenario in a story used for imparting compliance training that triggers the learner to decide whether his action would break the law. Or you may start a story used in process training with the challenges faced by the organization and how the process helped resolve them as the story unfolds.
Technique 5: Don the mantle of a Hollywood screenwriter
You can take a tip or two from Hollywood to make a good story. Most successful movies have a good beginning, middle and end. You can apply this principle to churn out really good stories. After all, movies too are based on stories. Aren’t they?
These 5 techniques of storytelling can be used to develop excellent stories that add value to your online course. I hope this blog helps you to use storytelling to develop highly effective online courses.