Using scenarios in online training programs is a great way to make learning more effective and engaging. Scenarios help learners grasp the subject at a deeper level.
Learners do not just read but participate by placing themselves “in”a particular situation and decide the right course of action to be taken. Thus, scenarios help transform theoretical content into a practical, lively training material.
One of our clients wanted to impart product training to his sales and marketing staff. I will now share on how we used scenarios to make the training very interesting.
1. Understand the core objective and learners: Understanding the learner and the subject is very important. Based on the objectives of the learning and learners, a scenario can be created perfectly. We were asked to create a product training program for the sales and marketing staff of our client, so that they are able to do their jobs effectively.
So, we realized that it was necessary for the learner to understand the product and its features very clearly, so that he can sell the product efficiently.
2. Understand the subject and content: To design a scenario, it is very important to understand what the content explains. Until the content is clear, the scenario should not be decided on. To do this, we analyzed the content thoroughly and discussed our doubts with the SMEs. We then had a clear picture in our mind about the product, its advantages, its use to the customer etc.
We decided to make the scenario in such a way that the learner will know the problems faced by the customer and be able provide solutions to the problems.
3. Use open-ended questions: Questions can also be used for purposes other than assessing the learner’s knowledge. They can also be used to help the learner take a decision. For instance, asking open-ended questions like “What do you think Laura should do in this situation?” and suggesting a few options will give the learner a chance to relate the scenario with real life consequences. Based on the answers selected by the learner, he can be given feedback. Thus we can enable him to gain knowledge and apply it.
We made a list of problems, the customers faced and the solution provided by the product. And then prepared a few scenarios and used open-ended questions.
4. Use simple scenarios: Anything which is too messy or confusing can never give information, but can give only frustration. The learner needs to focus only on one thing at a time. So, the scenario should be as simple as possible, and impart knowledge that helps him in achieving his goals. A scenario should not be difficult to understand, but at the same time challenge the learner to find a solution to the problem.
This is how we ended up making a real-life scenario where the learner finds a sales representative interacting with his customers to know their problems and sell his products. Hope you find this post interesting. Do share your views.