How effective will it be if product training is handled by the product development team? Do they have an understanding of the needs of sales people?
Information about products can be very detailed and technical. Such information is essential for those handling the servicing and maintaining tasks of the products. But for sales people who need to sell the products, there is no need to know the minute details of the product. Also, even the information about products needs to be presented in the context of a sales situation. How can this be done?
Download the presentation titled, “Developing a Crisp Product Training Content for the Sales Force” to learn how content can be analyzed and presented in such a way that it helps sales people in their profession.