Brainstorming is an indispensible tool to generate ideas to improve processes or find innovative solutions to any problems. It helps you surface the individual ideas and provides a platform to get their ideas expressed and valued. However, you need to follow certain guidelines after a brainstorming session to make it successful. You must not forget that handling post session developments is as crucial as handling the actual session. Now that you have a large pool of raw ideas, the responsibility rests with you to develop them into a concept and implement it.
Here are a few tips that can help you in the post session deliberations:
Organize your Ideas: Place your ideas in the brainstorming session into an Excel worksheet and publish them at a place accessible by everyone. Club the related ideas into groups and title each group.
Form a Group to Analyze the Ideas: Ensure that the analyzing group has members who participated in the session and who will implement the ideas. Then, they can have a better view on the feasibility of the idea(s). Apply tools such as the Prioritization Matrix or the Six Hats method to rate your ideas on the basis of their feasibility.
Be Objective in your Analysis: Personal likes and dislikes should not play a part in rejecting or putting off an idea. There should be a valid objective criterion such as:
- It is not practical
- It is not legal or ethical
- It is beyond the fixed budget
- It requires further investigation or analysis
Keep the Participants Informed: If people are not put in the picture, chances are that they may ignore or treat it as a “waste-of-time” activity. Instead, keep them informed of the status of the post-session analysis of the ideas. Wherever necessary, involve them in the implementation process. This creates a sense of seriousness in them and they feel valued. This is where your leadership and managerial skills come into play.
Reward the Participants: Appreciate your participants for the valuable ideas they contribute. Give them certifications, monetary benefits or a lunch out package for this encourages them to participate in future sessions with zeal.
Do share your thoughts on the same.
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