The job of a medical representative is tough. He needs to promote his drugs to doctors who are more knowledgeable about the medicines and their application than himself. So, how can sales representatives of pharmaceutical companies convince medical practitioners to prescribe their products? Well, they need to be as knowledgeable as the doctors themselves.
Many drug manufacturing companies are using e-learning methodologies along with classroom sessions to train their sales force. Let us now see how the online medium can be used to impart the necessary knowledge and skills to medical representatives in a very effective manner.
Hope you liked this post. How do you train your medical representatives? We’d love to know.