Three Ways that Lead to the Failure of Your eLearning Course

Three Ways that Lead to the Failure of Your eLearning Course

Three Ways that Lead to the Failure of Your eLearning Course

Jim, a training manager in an ABC eLearning company was dissatisfied with the way things were going on around him. His last eLearning project was cancelled mid-way. He was recognized as a poor performer in his team. It was not that Jim was demotivated or less hardworking. On the contrary, he was very committed towards his goals. Then, what went wrong for him?

Jim faltered in his approach towards eLearning. Let me elaborate. In today’s scenario, eLearning has become an important method for training and developing employees working in multinational organizations. In some organizations, it is being used exclusively, while in others, it is being used along with classroom training to raise the skill level of employees.

We may take a lot of effort to create a successful eLearning program; but, at the same time we need to be aware of certain things that should be avoided while developing an eLearning course. Else, it might lead to a waste of valuable time and effort. We often make mistakes, but it is important to learn from mistakes and improvise.

So, let’s start by identifying the basic flaws in eLearning implementation and development and do something about them. Here are three things you shouldn’t be doing with your eLearning content when planning training programs.

  • Developing Courses Irrelevant to Learners

This is one of the major issues, though basic, that is often overlooked by training managers or learning design professionals. At the outset, it should be checked that the content used is relevant to the learner. And, for this reason, a strong target audience analysis will help you to get the desired answer. This serves a twofold purpose: an appropriate content designed properly will enable you to engage your learners and that serves your business goals. It should always be remembered that for any organization, two things are considered the most important in an eLearning course: 1. You have to teach 2. You have to get major business out of it. Thus, as a whole, it helps to improve the productivity of the organization.

  • Failing to Use Learning Assets:

A common mistake that a training manager does is failing to use his own learning assets to the maximum. By learning assets, I mean static text to the whole set of interactivities, appropriate images, videos, and audios. All these tools enable a symbolic contract with the learner. A profitable eLearning program refers to the appropriate usage of the content and also the different tools for serving learner’s purpose. For this, try to build reusability by preparing a small set of templates for your courses. It not only simplifies and speeds up the delivery of your content but also gives your course a consistent look and feel.

  • Failing to include participation activities for learners:

It would be great to have an engaging eLearning. But, the whole thing fails if learners are not engaged with the content – without having to do any action on their part. It is important to develop courses that enable learners to practice what they have learned. And, at the end provide them the relevant feedback. There should be a challenging task for learners to motivate them to learn more. Without a healthy challenging assessment, it might bring boredom to learners and they might lose interest. At the same time, it is also to be remembered that too much rigidness might make it exasperating. Thus, there should be a balance between the two.

We often get attracted to a book by glancing at its cover. The same thing goes with eLearning. And, am pretty sure that with these small tips in mind, one could implement a successful eLearning program in their organization. Don’t you agree? If you would like to see how a multinational organization benefited from our eLearning course, click here.

Best Practices for eLearning Design and Development