Why and How to Design E-learning Course with an Emotional Connect?

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Why and How to Design E-learning Course with an Emotional Connect?

E-learning courses can be made effective by adding an emotional component to it. Many research studies reveal that learners feel more interested and engaged when they connect emotionally to a course. In a traditional learning platform, a trainer handles this emotional component, which hooks the learners in participating in the class. But in an e-learning platform, which is asynchronous and independent or self-paced, such emotional component is usually neglected. You cannot assume that all learners who are taking online course are self-driven, and it’s their responsibility to maintain emotional involvement and complete the course. Try to design the course in a manner that it is able to have a personal touch with the learner. How do you do that?

On the basis of some points from the e-learning guild’s e-magazine on learning design strategies, let us see how courses can be designed with an emotional connect.

  • First conquer the attention of your learners by enlightening the consequences that may occur if they do not imbibe the knowledge from the course. For example, take a safety training course related to the manufacturing plant. Show the learners through pictures or videos the consequences if they do not possess the knowledge on safety precautions they have to follow while working in the plant. On the other hand, you can also highlight the benefits the learners will get in possessing that knowledge. Such approaches act as motivating factors to the learners.
  • Once you get the learners’ attention, then explain to them what they would get from the course. Convey this as an objective of the course. This expression should be able to make an impact on them. For example: “After this course, you will be able to explain the impact of physiological factors on human learning.” This expression of the objective is able to make a connect with the learners.
  • Once that connection is established, have a certain level of expectations set in their mind about the course. Tell them what they cannot do now and what they can do after completion of the course. Tell them certain concepts with the help of examples taken from their practical world of their work. These examples can be expressed in the form of stories supported by pictures’ animation such that learners understand them and care about.
  • Make them to practice their knowledge through games or certain exercises and once they complete them, celebrate their success with certain words that inspire them.
  • Finally, end the course in a way that the learner remembers the importance of applying the knowledge he or she has acquired in relevant situations. In addition to this, provide some support to the learners so that they can keep the knowledge acquired running in their mind until they use it. Once they use their skills in the real world, then the learners learn to sharpen them.

These are a few points which help you add emotional component into your courses. This kind of an approach makes your learner more interested and engaged toward online courses.

I would like to share a few ID tips to incorporate emotional connect:

1. Storytelling

This is an effective and proven method of teaching that motivates even as it engages learners. If an emotional impact is created in the hearts of the learners, this makes them remember the content for a long time. This influences learners to execute the daily tasks through the motivation thus developed in them. For example, we can start training with a short story. Then the learner can be challenged to use the skills they have been exposed to in the training and the remaining training can be continued based on this opening story. While testing, at each step when the learner makes a correct choice, congratulate them or reward them and when they make an incorrect choice, explain how the choice they have selected is wrong. This creates a motivational and memorable learning experience for the learners and they become emotionally engaged with the course.

2. Visual interest

As we all know, it is always better to show rather than tell. Learners can be engaged by incorporating visually appealing images into the course and pleasant and worrying images directly convey emotions. Graphics, animations, and videos are stronger than images in terms of inciting emotion in learners and for example, showing a simple process in the right way by using video can create an emotional connection where learners can imagine themselves in similar situations. If the learners feel more emotionally connected, they understand the concept in a better way and complete the course.

3. Real scenarios

Real scenarios help to make learners feel more connected, as they can relate themselves with the situation. This is because as they are able to fully explore the subject, they can make decisions based on previous knowledge. And then finally, see the consequences of the decisions they made through the scenario. As they become the part of the scenario, it leads to an emotional connection and through this process they understand the concept in a better way and become more confident about their problem-solving skills.

Emotionally driven e-learning experiences are more effective and powerful for the learners. These ID tips can be used when creating your next e-Learning course to enhance the emotional engagement of your learners. These are a few ID tips you can incorporate to establish emotional connect and if you have any other ideas, do share with us. We’d love to hear.

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