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Posts Tagged ‘Product Training’

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Challenges in Product Sales Training – Too Much Knowledge

Posted by Aruna Vayuvegula, Specialist - Marketing Content on Thursday, February 2, 2012 @ 04:42 PM

Challenges in Product Sales Training - Too Much Knowledge

Multitudes of products are launched by organizations every day, particularly in high tech and electronics industry. As a result, products have a shorter life. Consider the predicament of a sales guy. Just as he gets comfortable with product features and benefits of one product, another is launched and he now needs to get familiar with the newly released version. He can’t afford to display his ignorance as not being able to answer questions about his company’s products would be construed as incompetence and will affect his chances of impressing a prospective customer in decision-making.

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Tags: challenges for sales person, product knowledge training, product marketing training, Product Training, Sales Skills, successful sales person

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A Few Guidelines for Designing Product Trainings for Sales People

Posted by Aruna Vayuvegula, Specialist - Marketing Content on Wednesday, February 1, 2012 @ 02:37 PM

A Few Guidelines for Designing Product Trainings for Sales People

Product training is one of the most important objectives of sales training. It is important because it equips the sales staff with adequate product knowledge that enables them to handle customer queries objectively and convincingly. A company can have a great product to offer, but if the sales people are not trained to market the same to prospects it may not obtain the intended market penetration. In order to make product trainings more successful, one needs to keep in mind few critical aspects. Let’s review some of them here.

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Tags: just in time training, on demand training, Online Product Training, product sales training, Product Training, Sales Training

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Training Options for Sales Personnel

Posted by Aruna Vayuvegula, Specialist - Marketing Content on Tuesday, January 24, 2012 @ 10:53 AM

Training Options for Sales Personnel

Identifying the best training options for your sales staff that not only fosters learning and development but ultimately helps boost the organization’s sales is not an easy task. Sales people are result-oriented action lovers. Hence, you need to think of activity-based training programs that involve a lot of learner participation. Thankfully, there are excellent resources available in the market today that provide you with a multitude of options. All you need to do is research your training options and choose the one that best suits your requirement. Let’s take a look at some of them here.

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Tags: Off-site training, On site sales training, online sales training, Product Training, Sales Training

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Making Product Training Available Anytime & Anywhere for Salespeople!

Posted by Asma Zaineb, Manager Marketing Communications on Monday, January 23, 2012 @ 04:25 PM

Making Product Training Available Anytime & Anywhere for Salespeople!

It is impractical for sales people to retain all the information about products they learn during traditional product training classes. How can training content be made more relevant, purposeful and just-in-time for sales people? How can technology be leveraged effectively to provide such a service for organizations? Come join CommLab India as it explores a new comprehensive way of presenting product training for sales people.

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Tags: Product Training, product training for sales people, traditional product training

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Type of Training Required for Channel Partners

Posted by Aruna Vayuvegula, Specialist - Marketing Content on Thursday, January 5, 2012 @ 10:17 AM

Type of Training Required for Channel Partners

The success of your business depends on the efficiency and loyalty of your channel partners towards your organization and the products you offer. They could be retailers, wholesalers or agents. Training becomes an important medium to engage and involve the channel partners in your business and seek a long term commitment from them. What is the type of training that best suits channel partners? Keeping in mind the fact that training goals should mirror the business goals of your organization, training programs for channel partners should include the following:

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Tags: channel partner training, dealer training, Online training, Product Training, virtual training

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