‘As if we didn’t!’, is what a few of you might be thinking on reading this title. Think of your last design project. And how much thought you gave to your learners. If truth be told, sometimes the learner is the last person on our mind. The moment we get a design task on our hands, we roll up our sleeves and jump into the mechanics of it all. We are thinking of content flows, interactivities, assessments, and everything else that goes into making an instructionally sound course. And what about the learner? He/she lurks somewhere in our consciousness, but more as a wispy, distant entity rather than a flesh and blood character who will probably laugh or cry looking at some of the things we as instructional designers sometimes unleash on them. Here are a few tips to putting the focus back on your learners:

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A few days back I posted a blog on “The Decision of Whether to Develop or Outsource eLearning”. Now, if you have decided to go with the outsourcing, I’d like to touch upon 5 key criteria you should consider when selecting an eLearning outsourcing vendor partner.

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Your team created a great course that is interactive and engaging, has well-formulated learning objectives, the optimal use of media and so on. You’d have expected such a course to be a hand down winner – except for one tiny but significant detail – the content kind of seemed ‘all over the place’. Sometimes precious learning time was devoted to covering content that was not really linked to learning outcomes. Ever had it happen with a course you worked on or reviewed? With pressing timelines and pressure to get things done, your storyboarding could easily go off track and you could end up with the situation I’ve described above.

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While creating a storyboard for online courses, I usually turn to templates to make my task simple. If you’ve more than a few members of your team working on the same project and you need the look and feel of the course to be consistent when done, it is ideal to use templates. 

Templates include various different elements such as buttons, icons, color schemes, images, games and much more. Tools such as PowerPoint master slide layouts allow you to have a range of pages ready to insert content. The whole idea of a template is that you can use the elements an infinite number of times for different projects. Let me tell how I benefit from using templates while developing online training course: 

• First, it saves time and effort. Re-creating buttons, icons, colors, etc, each time when I create a storyboard is time-consuming. It is nice to have a few sets of interface, layouts, icons, buttons, colors and frequently used components handy. I enjoy dragging and dropping the elements into the place and voila, I’m ready to roll out a course!
• A library of templates elements is valuable to whose (like me) do not have web or multimedia designer at their disposal. An amateur takes a long time to create a Flash movie or design a button than an expert. Besides, the quality of work may not be up to the mark. I prefer to focus on creating good learning materials for the course rather than drawing a pretty button.
• Many of the clients I have worked with prefer their courses to have a consistent look and feel – same colors, quality and more. They provide me with their readymade set of templates to use for developing of course materials.
• If a company is using LMS, there are certain requirements for proper functioning. By having custom-designed templates compatible with the LMS, life is easy for all of us. Templates mean less troubleshooting time and faster turnaround of course development.
• Not all IDs (yours truly!) have web designing or multimedia skills. It is best to have various elements of templates created by experts as it gives a touch of professionalism to the courses. I just need to edit the template and its elements to add the course content.
• As I mentioned earlier, an ID has to create good learning material and not design templates and elements. By using templates while developing courses, IDs can think of creative ways to make a course interesting and churn out more courses in a short span of time. 

These are the few benefits that I see from using templates while creating an e-learning module. 

Do share your thoughts with me on the same.

As an instructional designer, I have worked with many Subject Matter Experts (SMEs). I came across several SMEs who lack the experience of working with an instructional designer, hence making them aware about the process of creating an e-learning course. It goes without saying that SMEs play an instrumental part in developing an effective e-learning course.

SMEs are connoisseurs in their field of work. They possess immense knowledge of the subject, contribute content, source materials, reference links, prioritize topics and concepts, check the content for technical accuracy, etc. Failure on an ID’s part to incorporate constructive information in the course can result in an ineffective e-learning product.

A good SME respects project timelines, understands learning objectives, the learner’s motivation and does not force every bit of content in a course. Before the start of any project, it is good to spend some time to get to know the SME. This ice-breaker forms the basis of a relationship of trust between both parties. Usually, SMEs are very willing to help and share their knowledge if you build a good relationship with them. The following are my observations on my interactions with SMEs.

Introduce e-learning to the SME. Explain what good e-learning is, its capabilities and limitations. Discuss timelines and the process of creating an e-learning product from concept to finish. To provide a better understanding, create a special project plan discussing each step of the project and timeline. Be specific about time commitments, such as an estimate of each task and the final deliverable dates. This will help both parties to stay on track and meet deadlines.

Discuss the SME’s role in the creating the product. Ask SME to schedule his time for your project and prepare him for the task on hand. Help him identify your training needs, audience and their motivation and learning objectives. Make sure that the SME is accessible for clarifications on the content during the development process. Communicate what you want, how much you want at each step of the project. Also, invite the SME to attend the kick-off meeting. He will be able to know and understand the target audience and the client’s needs.

Before your information-gathering meetings, do your homework on the subject. Read all you can on the topic before approaching the SME with a question or two, when in doubt because this wastes his time. Instead, create a question bank which the SME can answer in an organized manner.

While some e-learning companies have internal SMEs, often, the client too provides the vendor with internal experts. Respect the SME’s time. Plan deliverables, schedule meetings or phone calls according to his convenience.

It is possible that SME loses focus on the learning objectives. As an ID, you should help him stay on track. He may want to include unrelated content. Allow him to step into the learner’s shoes and ask,”How will the learner use this piece of information on the job?” Keep the extra content aside and find innovative ways to make it useful to the learner.

Update the SME during the development stage. If possible, share any available content. Ask the SME to proofread the course on completion of the first draft. Create a checklist with detailed instructions on proofreading the course. Your checklist can include details relating to consistency and clarity of the content, accuracy of review and assessments questions, technical accuracy of the content and flow of the course, etc..

By incorporating the above-mentioned points, I continue to enjoy a good working relationship with SMEs. Keeping them informed and involved during each step of the course creation process will lead to an effective alliance for your e-learning project.

What are your thoughts on the same? Do comment and share your knowledge on what it takes to be an instructional designer and what was your experience working with SMEs.

Thank you for reading my blog.