How can you impart highly effective training to your salespeople? What does it take to ensure your sales training is data-driven? How can you see that your bottom line improves considerably? Well, you need to focus on one of the important aspects of using technology for sales training – integrating your Learning Management System (LMS) and Customer Relationship Management (CRM) system.
An LMS is a computer-based application that enables you to host, monitor and manage your training programs in an effective manner. A CRM system, on the other hand, is a software tool used to store customer and transaction information. CRM systems help companies gain valuable insights into buying behaviors.
Here is an info-graphic that lists the benefits of integrating these two important systems.
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