As an organization, the benefits of engaging your employees in continual training programs are twofold. It ensures that employees do not lose touch with the basics and are in tune with the latest developments in their respective fields of expertise. This will provide the needed impetus to approach their jobs with renewed vigour and enthusiasm.
With e-learning becoming the preferred medium of training in most of the organizations across the world, it is being used to teach a vast array of subjects – from product training to software applications to compliance procedures.
Just as each individual subject at school has its own teaching methodology, each topic in e-learning has its own requirements in terms of the strategy best suited to facilitate the optimum knowledge transfer.
What are the factors that influence the choice of the strategy? Let’s look at a few issues that play a key role in determining the strategy of your e-learning courses.
The Target Audience
This is a very crucial aspect to address since the whole structure of e-learning courses revolves around the target audience – the group of employees the course is intended for.
This complex issue can still be broken down into its components that’ll make it easier to make the necessary decisions.
What is the experience level of the audience?
The answer to this question will help you decide the complexity of your course. If your audience is a group of senior management employees, you would not want to burden them with minor, basic details which they will surely be aware of.
Alternately, if your course is for new employees, you would want to include all the basic definitions, organization-specific terminology, and so on to ensure they become familiar with the concepts.
What is the educational background of the audience?
Answering this question will help you take care of the linguistic and visual aspects of the course. For example, if your course is for employees in the factory workshop, it is a good idea to use simple language rather than complicated phrases and cliches.
Similarly, a course meant for senior engineers can contain complex drawings and images to explain the working of machinery, whereas a course for management who just need to have a general overview of the process will work best if it has simple line drawings or sketches.
What is the degree of familiarity of the audience to e-learning?
Answering this question will help you determine the level of complexity you can introduce in the course in terms of interactivities, assessments, and so on.
You can also take into account other questions such as the devices on which learners will be able to access the course. The level and type of interactivities to be used will be affected based on the device type.
The Course – Its Aspects
The second crucial aspect to be considered is the course itself. All topics cannot be taught using the same strategy. A single course cannot cater to the audience of various levels.
What is the level of difficulty?
Deciding on the degree of difficulty of the course helps you narrow down the people it is meant for and provides the best way of selecting the material that needs to become part of the course. If you have a basic course in mind, include all the basic, essential, building blocks.
What is the percentage and tone of the audio?
Do you want the course to be supported by audio and if yes, to what degree? Do you want the audio to sound friendly, have a mentoring tone, or an authoritative tone? These details play a very significant role in deciding the course strategy.
If the course is not supported by audio, you will have to present all the information to learners onscreen, which might require a different approach.
Another element that can also be considered here includes the visual aspect – do you want the course to include real images, or line drawings, icons, or vectors? Do you want images of a specific country, location, culture, and the like? This will provide more clarity on the desired strategy.
What is the passing criteria?
A few mandatory courses such as compliance, harassment, or safety-related courses will need learners to score a minimum of 80% to clear the course. Other non-mandatory courses can have less stringent criteria.
Analyzing these issues and answering them will go a long way in shedding light and guiding you toward the best strategy for your e-learning course. You will thus have a winning element – a course that will be well received, appreciated, and one that facilitates knowledge transfer in the most desirable way.
There are several other issues that will help you in this process. Share your thoughts and insights with us.
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