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7 Instructional Design Standards for Better E-learning

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7 Instructional Design Standards for Better E-learning

Global organizations are relying more and more on eLearning to train their geographically dispersed workforce. So, it is very important for the eLearning developers to develop standardized courseware which can be used across multiple environments. Today, in this blog, we will see the 7 instructional design standards.

What are instructional design standards?

These are the standards that observe the connection between the course purpose, course objectives, instructional content, instructional methods and the learner.

Standard 1: Expression of the Course Purpose

Course purpose describes the intended outcome, target audience and scope of the course.We need to explain who comes to the course, what the intended outcome is, what the purpose of the course is, who the learners are, what the scope of this course is, what its syllabus is, and how long the course would take to complete.

Expression of the Course Purpose

Standard 2: Presence of Instructional Objectives

It is very important that the course should state its instructional objectives. There is a lot of difference between the course purpose and instructional objectives. Instructional objectives should be performance-based. They should be clearly stated, and they should describe specific, measurable and observable skills or knowledge, the learner will acquire in each unit, module or lesson of the course.

Presence of Instructional Objectives

Standard 3: Consistency of Objectives With Course Content

A course may have a very good instructional objective, but you should also make sure that the content of the course is sufficient and is consistent with the course objective. Each object should be supported approximately with the same amount of subject matter.

Consistency of Objectives With Course Content

Standard 4: Presentation, Demonstration, Facilitation of Learning

This creative aspect of instructional design deals with how you present your content, how you demonstrate what the learner needs to learn and how you facilitatethe learning. Your courses should have two or more instructional methods to help the learner internalize, synthesize and apply the new information.

Presentation, Demonstration, Facilitation of Learning

Presentation, Demonstration, Facilitation of Learning

Standard 5: Practice With Feedback

The course should provide practice opportunities, with feedback and guidance, allowing yourlearners to apply their newly acquired knowledge or skills. Feedback is the most important aspect of a practice session. Make sure that feedback is given in a constructive manner to tell the learner why he is right, even if he answers the question correctly. In case he gets it wrong, we are guiding him back gently to the right response.

Practice With Feedback

Practice With Feedback

Standard 6: Engagement Techniques

The best way to engage a learner is to add interactivities in the courseware. Now-a-days, authoring tools give you options which help you to be very creative and use a number of engagement techniques.

Engagement Techniques

Standard 7: Assessment of Learning

When it comes to assessments, you should make sure that each question is linked directly to a learning objective. If it is not testing the learning objective, it has no place in your final quiz.

Assessment of Learning

These standards are also intended to ensure a consistent, high quality learning experience for all learners. For more blogs on eLearning design and development, please visit

View eBook on Instructional Design 101 – A Handy Reference Guide to E-learning Designers


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