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4 Tips for Designing Training Material for Global Audience

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4 Tips for Designing Training Material for Global Audience

Designing an eLearning course that engages the learner is the biggest challenge. As instructional designers, we want to create effective online courses. But, we end up starting our eLearning course with a text, graphics and audio narration. The first thing that we need to do is analyze the content. Then, we need to identify the training needs. Create eLearning courses that are “to the point” and help learners decide if your eLearning course will offer them the skills and knowledge they need to achieve their goals. Once we receive inputs from the client, we start analyzing the content and proceed with the next steps.

In this blog, I’ll share a few tips, to design training materials for global audiences. These go a long way in ensuring your courses deliver the right objectives for audiences around the world.

As instructional designers, we should keep some important things in mind while designing corporate training materials for global audiences.

  1. Be sure about the culture variations: Adding competitive games or some role plays may work well for some cultures. It is better to take the help of the SME to avoid involuntary reactions.
  2. Be clear about the use of language: Though English is considered as the language of business, it is a second language for many. Avoid using idioms and colloquialism which are not well-understood.
  3. Pay attention while using numbers: We need to be careful while using numbers in our online courses, especially when they are accessed by global audiences. Indicate how you’d like it to be read when you are writing the date, year, phone number or units of currency.
  4. Use globally accepted images: Use images that are globally accepted. For instance, we can use an image of kids playing soccer to depict teamwork instead of using an image of kids playing baseball which is popular in the U.S., Japan and parts of Latin America.

By following these tips, you can successfully complete your eLearning project and deliver good quality online training products to global audiences.

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