Today’s generation is surrounded by electronic gadgets and the Internet. As days go by, and technology evolves, drastic changes are taking place, even in the learning styles of employees. Employees of the new age are consuming amazing amounts of information through videos. A recent survey revealed that 98% of organizations are likely to implement video as part of their online learning strategy.
Learners prefer different learning styles to process information. The learning styles theory, VARK, introduced in 1987 by Neil Fleming, stands for visual, auditory, read/write, and kinesthetic (in short, VAK) styles.
Sales people need continuous guidance from their superiors on how to deal with clients and sell their products. But being tied up with busy schedules, they cannot take out time for training. Thus, organizations opt for self-paced e-learning, where sales reps can go through the courses at their convenient time and pace.
It is common knowledge that training marketing professionals on products effectively is an important task for the success of an organization. Product training is all about selling products while retaining a competitive edge in the market. Today, better product knowledge is the key to sales success.
In order to create an engaging learning experience, the role of instructor is optional, but the role of learner is essential. – Bernard Bull
How can you engage your learners effectively with your e-learning course? What does it take to ensure an “emotional connect” with the online course? Well, you need to focus on 3 important aspects. Here is an infographic that lists them and explains why they are important.
Mobile learning is used extensively by the corporate training world. According to Ambient Insight, the global market for mobile learning solutions stood at $8.4 billion in 2014. The market is likely to register a five-year compound annual growth rate (CAGR) of 11.3% and reach $14.5 billion by 2019. But, how can companies make the best use of this immensely popular learning format? What does it take to develop a good mobile learning course? Let us see.
As kids, most of us were fascinated by bed time stories. Weren’t we? Well-told stories have an incredible “appeal” and convey the intended message efficiently. Good instructional designers use the power of stories to engage their learners and impart them with the knowledge and skills effectively.
According to Bersin by Deloitte, companies can save substantially by using the services of off-shore e-learning firms. A $10K – 50K online content development project in the US may cost 20 – 40% less in India. In some cases, the cost savings can be much higher.
According to the Mac Observer, 94% of Fortune 500 companies are either testing or using this device from Apple. The widespread usage of iPads has resulted in the opening of new vistas in online training. No longer were learners required to carry “heavy” laptops or remain confined to their desks. People could conveniently go through online courses on these devices. Indeed, these devices have truly made learning anytime, anywhere.
It is common knowledge that online training is self-paced and dropout rates are high. Therefore, the greatest challenge before an instructional designer is to develop a learner-centric e-learning course that keeps learners engaged throughout.
However, every organization has its own instructional design process for developing e-learning courses. A good instructional design process is one that ‘smoothens’ the overall development of the e-learning course.